Translate
SELL YOUR HOME YOUR WAY
Professional guidance, MLS exposure, pricing support, negotiation expertise, and transaction coordination designed for homeowners who want more control and lower costs.
The FSBO Services Marketplace provides independent sellers with access to professional-grade tools, exposure, and expertise without the traditional commission structure. Choose exactly the support you need, when you need it.
What Do You Need Help With?
Select the area where you need the most support to find the right solution for your sale.
Just Getting Started
I need a step-by-step framework to launch my FSBO sale legally and safely.
Pricing My Home
I need data-driven market analysis to set the optimal list price.
MLS Exposure
I want my home listed on the local MLS, Zillow, and major portals.
Contracts & Paperwork
I need state-approved templates and disclosure guidance.
Negotiation Support
I have an offer and need professional help structuring the deal.
Full Transaction Coordination
I need an expert to manage the paperwork from contract to closing.
Which Homeowner Sounds Most Like You?
Identify your situation below to see which level of support fits your needs.
I Only Need MLS Exposure
You are comfortable handling everything else, but you need your property seen by buyers searching online.
I Need Help Pricing My Home
You want to make sure you aren't leaving money on the table or overpricing your home out of the market.
I Need Contract Help
You are worried about making a legal mistake, missing a disclosure, or using the wrong forms.
I Need Negotiation Support
You have an offer but you aren't sure how to counter, or you want a professional to handle the back-and-forth.
I Need Help Managing Buyers
You are overwhelmed by calls from unqualified buyers and agents trying to solicit your listing.
I Want Full Support Without A Traditional Listing
You want a professional to handle the marketing and paperwork, but you want to maintain control and save commission.
Meet Steve Lockhart
Helping homeowners protect equity, maintain control, and make informed decisions.
"I saw too many homeowners losing equity to avoidable mistakes, simply because they didn't have access to professional tools or objective guidance."
"My goal is to provide transparency, education, and decision support. Whether you need a simple MLS listing or full transaction coordination, you should have the freedom to choose exactly what you need without high-pressure sales tactics."
"The FSBO Pro is designed to put control back in the hands of the homeowner."
The Cost Of The Wrong FSBO Decision
Mistakes in the selling process can cost significantly more than traditional commission. Here is how we help you avoid them.
Overpricing
Pricing too high leads to extended days on market, forcing price reductions and losing buyer momentum.
We provide professional pricing strategy.
Weak Negotiation
Accepting the wrong offer structure or failing to counter effectively leaves thousands of dollars on the table.
We offer expert negotiation support.
Disclosure Mistakes
Missing required state disclosures or mishandling inspections can lead to lawsuits after closing.
We provide compliance guidance.
Poor Marketing
Without MLS exposure and professional presentation, you miss out on the largest pool of qualified buyers.
We syndicate to the MLS and Zillow.
Professional Service Packages
Transparent, flat-fee pricing. Buy exactly what you need to sell your home successfully.
FSBO Essentials
Best For
Independent sellers who have the time and confidence to handle showings and negotiations themselves.
Problem Solved
Provides professional structure to avoid costly legal and pricing mistakes without committing to a full listing.
Key Deliverables
- Step-by-step FSBO checklist
- Pricing framework
- Listing optimization guide
- State-specific disclosure guidance
Expected Outcome
A legally compliant, well-priced listing ready for market.
FSBO Pro
Best For
Serious sellers who want to compete directly with agent-listed homes on Zillow and the MLS.
Problem Solved
Solves the exposure problem by syndicating your listing to the MLS while maintaining your FSBO status.
Key Deliverables
- Everything in Essentials
- Local MLS listing access
- Professional photography coordination
- High-converting listing description
- AI pricing strategy support
Expected Outcome
Maximum market exposure with professional presentation.
Max Profit Hybrid
Best For
Sellers who want a professional to handle marketing and negotiations but want to retain control.
Problem Solved
Provides the highest level of professional support and strategy without paying a traditional 3% listing commission.
Key Deliverables
- Everything in FSBO Pro
- Priority 1-on-1 strategy support
- Buyer handling & negotiation guidance
- Contract review & transaction support
Expected Outcome
A fully supported, professionally managed sale maximizing your net proceeds.
A La Carte Services
Professional Photography
$199High-quality, professional real estate photos to make your listing stand out online and attract more buyers.
Transaction Coordination
$399Professional management of all paperwork, timelines, and communications from an accepted contract to closing day.
Real Homeowner Scenarios
See how different sellers used our marketplace to solve their specific challenges.
Seller A
The Challenge
Wanted to save commission but wasn't getting any showings from Zillow alone.
The Solution
Purchased the FSBO Pro package to get listed on the local MLS while remaining a FSBO.
The Outcome
Received 14 showings in the first weekend and accepted a full-price offer.
Seller B
The Challenge
Received an offer but felt overwhelmed by the counter-offer process and inspection requests.
The Solution
Purchased Negotiation Support a la carte to have a professional structure the response.
The Outcome
Saved $8,500 in requested repairs and successfully kept the deal together.
Seller C
The Challenge
Lived out of state and didn't have the time to manage paperwork or coordinate with title.
The Solution
Purchased the Max Profit Hybrid package for full professional transaction management.
The Outcome
Closed on time with zero travel required and full peace of mind.
THE LOCKHART METHOD™
A structured 5-phase framework designed to give homeowners maximum control, protection, and profit.
DIAGNOSE
We analyze your timeline, equity position, and goals before recommending any selling path.
POSITION
We evaluate pricing strategies, market conditions, and property presentation to maximize value.
MARKET
We deploy targeted exposure strategies to attract the most qualified buyers.
NEGOTIATE
We structure deals to protect your equity from inspection surprises and lowball offers.
TRANSITION
We coordinate the closing process so you can move forward with certainty.
Which Selling Approach Fits You Best?
Compare the costs, benefits, and support levels of the three most common selling paths.
Common Questions
Everything you need to know about purchasing services from The FSBO Pro.
LET'S FIND THE RIGHT PATH FOR YOUR SITUATION
Every homeowner's situation is different. Schedule a strategy session to identify the right level of support before making a decision.
